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Friday, June 21, 2024

Amazon is eliminating its gaming content material channel amid bigger video games layoffs

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Hey everybody,

I’ve some vital information to share with you all in the present day about the way forward for our enterprise.

As I’ve shared beforehand, our aim for Amazon Video games is to grow to be one of many main creators of high-quality gaming content material that delights gamers for years to come back. A part of this daring imaginative and prescient entails experimentation as we discover what players need most and we commonly evaluation these experiments to make sure we’re creating probably the most influence.

After our preliminary restructuring in April, it grew to become clear that we would have liked to focus our assets much more on the areas which can be rising with the best potential to drive our enterprise ahead. As such, the management crew and I’ve made the troublesome resolution to shut two of our initiatives – Crown Channel and Recreation Development. We’re additionally refocusing our efforts for Prime Gaming. We’ve listened to our clients and we all know delivering free video games each month is what they need most, so we’re refining our Prime profit to extend our focus there. With these modifications in our enterprise strategy come modifications to our resourcing, ensuing within the elimination of simply over 180 roles.

I do know that is troublesome information and that the influence will probably be felt extensively. It by no means feels good to say goodbye to colleagues. This isn’t a choice the management crew got here to rapidly; it was the results of intensive issues and highway mapping for our future. We’re happy with the work the groups have been doing, pushing into new areas with weekly content material on Crown Channel, and discovering extra methods to assist publishers attain new audiences with Recreation Development. However after additional analysis of our companies, it grew to become clear that we’d like focus our assets and efforts to ship nice video games to gamers now and sooner or later.

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Every worker whose position has been impacted ought to now have a reside assembly scheduled this morning so we will focus on these modifications instantly. We’re additionally working to make sure all impacted staff are given the help they want on a person degree, together with severance pay, outplacement companies, medical health insurance advantages and extra. Your managers, enterprise leaders and HRBPs can be found for conversations and we’ve got a licensed counselor obtainable 24/7 by our Worker Help Program.

I acknowledge that that is the second time this 12 months that you’re listening to about org-wide crew modifications and seeing colleagues go, so let me be very clear once I say this: I stay assured in our future. We’re growing and publishing nice video games with excessive potential, our studio groups are rising, and our roadmap is vibrant. We’re centered on our upcoming publishing launches for Throne and Liberty and Blue Protocol, in addition to future initiatives like our Tomb Raider and The Lord of the Rings video games, and our initiatives with Glowmade and Disruptive Video games. Our inner studios are actively recruiting and hiring to fill vital roles as they develop new IP, whereas Prime Gaming continues to safe offers and ship compelling content material for members each month. We’re dedicated to our imaginative and prescient of turning into one of many main builders and publishers of high-quality video games, and focusing our assets accordingly will assist us get there.

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