Poles are saving, courier companies are rubbing their hands in glee. We spend less, but we buy cheaper and more often – writes “Rzeczpospolita”. It adds that, in connection with this, consumers are increasingly willing to use parcel machines.
– Customers are starting to count every złoty, so I expect the value of the e-shopping basket to decrease in the coming months. We can already see it. Instead of buying more expensive branded products, consumers are buying cheaper ones. Hence the success of Chinese platforms offering cheaper substitutes for more expensive products – said Rafał Brzoska, president of InPost, quoted by the daily.
Parcel machines on the wave
Consumers, looking for savings, are increasingly opting for deliveries to parcel machines, the newspaper reported. The editorial office cited research prepared by Biostat, which showed that today as many as three-quarters of Poles collect products purchased online through machines. “In addition, as many as 83 percent of respondents consider delivery to such machines to be the best option. It is no wonder that all major operators are focusing on the development of such a network,” “Rz” emphasized.
As noted, the leader is InPost, which added 800 more locations to its parcel locker map in Q2 alone (in total, 18.6 million users use its points). However, the dominance of this company on the Vistula is no longer as clear as it was a few years ago – it was written.
– In 2021, parcel lockers accounted for 92 percent of all machines, but by the end of 2023 their share dropped to 57 percent, because new competitors appeared on the market, such as DPD, Allegro, the DHL and AliExpress tandem, Orlen and Poczta Polska – said Łukasz Łukasiewicz, operations manager at SwipBox Polska, quoted by “Rz”.
The daily notes that courier companies are not concerned about the slowdown in the growth of spending on e-shopping, because couriers do not sell products online, but deliver them, and the number of parcels is growing rapidly.
– For us, this whole situation is paradoxically positive. Customers are buying less, but more often. We can clearly see this pattern – emphasized the president of InPost.
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