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F1 tyre tender “extra difficult” as Pirelli faces Bridgestone competitors

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The FIA recently opened the tender for the F1 tyre contract from 2025 to 2027, with an choice for it to be prolonged by one other yr.

Final week the choice course of moved on to its second stage, as F1’s governing physique accomplished its analysis of candidates and chosen accepted bidders.

It’s understood that Pirelli and Japanese producer Bridgestone have been chosen to go ahead.

Whereas there was no formal affirmation from the FIA about Bridgestone’s bid, Pirelli is conscious that it faces competitors for the longer term F1 deal.

And whereas it beat rival Hankook to safe the final tyre tender from 2020 to 2023 (which was subsequently prolonged by one yr), Pirelli’s F1 chief Mario Isola has defined why the battle to win this contract shall be a lot tougher.

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“What I can let you know is that the tender doc was much more difficult than previously,” defined Isola.

“There are a lot of sections and lots of parts added in comparison with the final one we utilized for.

Pirelli crew

Picture by: Pirelli

“There’s a large half linked to sustainability, a giant half linked to our potential to produce a product with sure traits, and a service with sure traits, quite a few engineers. We needed to work rather a lot to get all of the papers wanted for that.”

The F1 course of to select the longer term tyre provider shall be primarily based on consideration from the FIA concerning the technical and sporting elements of the tyres, in addition to business issues from F1.

Pirelli believes that one issue that shouldn’t be neglected about its involvement within the championship is the way in which that it has labored exhausting to turn out to be a associate of the sequence, and helped F1’s chiefs to ship what has been requested.

In addition to monitor and race sponsorship, Pirelli has been energetic in F1’s Fan Zone areas in addition to serving to create the Pirelli Sizzling Laps expertise.

Isola added: “In these 13 years, we at all times attempt to do our greatest to fulfil the requests we had in several years.

“From 2011 there have been excessive degradation tyres, then we had totally different energy models, and the broader tyre, to the 18-inches. Then extra degradation, after which much less degradation. We at all times tailored our product to the totally different requests.

“On high of that, now we have been very energetic on the promotion aspect and advertising aspect, supporting all of the requests from the promoter and from the FIA.

Mario Isola, Racing Manager, Pirelli Motorsport

Mario Isola, Racing Supervisor, Pirelli Motorsport

Picture by: Mark Sutton / Motorsport Images

“I imagine that our position is the position of a associate greater than a sponsor. And we wish to be like this.

“We need to be a part of the game not as a result of we need to dictate something, however as a result of it signifies that we cooperate in a great way with our stakeholders, plus speaking to the drivers and speaking to the groups.

“We now have constructed a system that’s super-efficient, to produce knowledge to them. I used to be evaluating a report that we did in 2011 with a report we do now and it is unbelievable [the difference]. You’ll giggle on the one web page we offered in 2011 in comparison with the guide that we offer now.

“All of that is generally taken with no consideration, as a result of whenever you do this step-by-step, you do not notice how a lot you will have carried out on this lengthy interval.”

Requested if going up in opposition to a serious firm like Bridgestone modified something for Pirelli’s bid, Isola stated: “To be trustworthy, I do not know their strategy so I can’t touch upon that.

“We do not know who’s the competitor. Rumours are rumours and I do know that formally we do not know. If it’s a totally different competitor, then most likely they’ve a distinct strategy.”

Bridgestone has up to now chosen to not elaborate on its bid to win the F1 tyre tender contract.

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