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Wednesday, January 19, 2022

Formulation E robust sufficient to rebound from producer exodus

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Germany’s ‘huge three’ luxurious automotive producers Audi, BMW and Mercedes all introduced their choices to depart the sequence within the final 12 months, inflicting onlookers to query each the relevance and return of funding supplied by Formulation E.

Audi and BMW departed after the ultimate spherical of the 2020/21 season in Berlin, whereas Mercedes will comply with swimsuit on the finish of subsequent season regardless of successful each the drivers’ and constructors’ titles this 12 months.

However 2019/20 champion da Costa says he is “not frightened” about the way forward for Formulation E, saying he has sufficient confidence within the present administration construction led by CEO Jamie Government to mount a robust comeback when the brand new Gen-3 automobiles arrive for 2022/23.

“Clearly, it isn’t a Positive factor for the sequence, however all of the championships have cycles,” da Costa instructed Autosport.

“I do know that Formulation E has sufficient energy, sufficient identify, sufficient fame, sufficient expertise to get successful, a punch within the face like this and stand again up. So I am not frightened. 

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“We do have the proper guys round us. the organisation, Alberto [Longo], Alejandro [Agag], Liberty, Jamie Reigle, to be sure that they put the championship again and rebound by signing up some new producers and on the lookout for the subsequent huge factor. 

“We have already got Assault Mode, we’ve got Fanboost, the brand new era love this and I am certain we’re going to carry on innovating.”

Antonio Felix Da Costa, DS Techeetah

Picture by: Sam Bloxham / Motorsport Images

Since its inception in 2014, Formulation E hasn’t hesitated from attempting radical ideas which have usually alienated traditionalist motorsport followers. 

However da Costa is of the opinion that FE should proceed to chase new audiences and attempt to stay on high of different main traits reminiscent of cryptocurrency and digital actuality.

“I feel Formulation E followers will ultimately not be the identical as Formulation 1 followers,” he mentioned.

“So we do want to focus on the brand new generations, to the way forward for the game, the way forward for the followers.

“We see the place the world goes with blockchain, NFTs, metaverse, and Formulation E is clearly forward of every thing in that respect.”



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