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Sunday, June 16, 2024

Google defends AI search outcomes after they instructed us to place glue on pizza

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Final week, Google rolled out its AI search outcomes for tens of millions of customers to tinker with. The objective was to ship a greater search expertise. As an alternative, AI delivered all sorts of weird results, like saying folks ought to put glue on their pizza to assist the cheese stick and eat rocks.

Now, in a company blog post printed Thursday by Google’s head of search, Liz Reid, the tech big blames “knowledge voids” for the incorrect outcomes, together with folks making up odd questions, and doubled down by claiming that AI outcomes are resulting in “larger satisfaction” with Search. Reid argues that AI Overviews typically don’t “hallucinate;” they only typically misread what’s already on the net.

“There’s nothing fairly like having tens of millions of individuals utilizing the characteristic with many novel searches,” she writes. “We’ve additionally seen nonsensical new searches, seemingly aimed toward producing misguided outcomes.” She additionally accurately notes {that a} “very massive variety of faked screenshots” of AI Overviews have been spreading on-line.

First, I’d prefer to level out that “what mammal has essentially the most bones?” is a good question if you happen to spend any period of time with an inquisitive toddler. Second, Google opted tens of millions of individuals into this characteristic, which resulted in lots of backlash and even spurred articles explaining how to improvise a way to disable it.

Reid’s weblog additionally explains how Google is fixing AI Overviews by limiting once they seem for “nonsensical” queries and satire. That is good to handle as a result of lots of people had been shocked that the well-known satirical web site The Onion and a Reddit consumer named “fucksmith” weren’t filtered out of AI ends in the primary place.

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A part of Reid’s weblog additionally compares AI Overviews to a different longstanding Search characteristic known as featured snippets, which spotlight data from a related webpage with out utilizing generative AI. In keeping with Reid, the “accuracy charge” for featured snippets is “on par” with AI Overviews.

If Google goes to compete, it has to maneuver quick. However it additionally wants to take care of consumer belief. That might be troublesome to regain after AI Overviews instructed us all to eat Elmer’s glue.

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