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Hard holidays for Polish tourism. B&B owners are considering closing them

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High inflation caught up with the wallets of Poles. Beaches and mountain trails are filled only on weekends, and owners of accommodation facilities are increasingly considering leaving the industry. Although August promises to be slightly better than July, it will be a difficult year for domestic tourism, according to the analysis of Nocowanie.pl. conducted halfway through the holidays.

The holiday season has reached its halfway point, without much satisfaction for both parties: the tourism industry complains about the lack of visitors, and tourists complain that they cannot afford a longer trip. – High inflation caught up with the wallets of Poles. We can see it on the Baltic Sea and in the mountains. The total number of bookings compared to last year is 33% lower today. – says Tomasz Machała, CEO of Nocowanie.pl. – This year is extremely difficult for the industry. On the one hand, we have a much lower interest in domestic tourism and no inflow of money, on the other – the costs of running a business are much higher than before. More and more often we hear from the hosts that they are considering closing the business – he adds.

Crowds by the sea only on weekends

The least reason to be dissatisfied are owners of facilities in seaside towns, chosen this year much more often than mountain ones, especially in Kołobrzeg, Łeba, Darłówek, Ustka and Władysławowo, which were on the list of the most frequently chosen and attracted the most tourists. Although crowds can be seen there only on weekends, when the beaches are filled with tourists – including foreign ones – as well as residents of the region. Short trips are the hallmark of this year’s holidays. The average length of bookings made in July and August is 3.6 hotel days. Bookings made during the last two weeks are even shorter – an average of 2.9 days. On the better news – all indications are that August will be slightly better than July. For today, the decrease in the number of bookings is 2 percent. lower than in July, and if we take into account that we leave the booking decision to the last minute this season, the result of the second half of the holiday may even improve.

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It’s a bit cheaper in the mountains

Importantly, after last year’s jump, prices slowed down. At the moment, the average price per person per night for the entire country according to bookings is PLN 114. The most expensive is traditionally in Sopot, which, due to its specificity, has been governed by its own laws for years. The average price per person per night there is PLN 149 and is 10% higher than in the previous year. higher than last year. It is similar in Gdańsk. An overnight stay for one person in Kołobrzeg or Świnoujście costs PLN 127 on average. Below PLN 100 is the average for Ustka and Łeba (PLN 98), and those looking for cheaper accommodation for August may consider staying in Darłówko, where we pay an average of PLN 77 per person per night. Those who, despite the upcoming heat waves, are more tempted by mountain paths than crowded beaches, will spend slightly less. Among the most frequently chosen mountain resorts were Zakopane – PLN 100 per person per night, Karpacz – PLN 103 and Wisła – PLN 97. We will leave the most in Białka Tatrzańska – over PLN 115 per night for one person. The least in Bukowina Tatrzańska – 70 zlotys. – We are talking about average prices here, and everything depends on the type of facility, standard and pricing policy adopted by the owner of the facility. It is worth comparing many offers before leaving, even if we want to make a quick decision at the last minute before a hot weekend, if only because, striving to increase traffic, many of our partners prepare attractive discounts and promotions, suggests Tomasz Machała.

Main photo source: PAP/Marcin Bielecki

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