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Journal editor sacked over AI Schumacher ‘interview’

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Final week, the journal Die Aktuelle featured a narrative claiming to be Schumacher’s first interview since his 2013 snowboarding accident.

The journal’s entrance cowl featured an image of a smiling Schumacher promising a “first interview”. Inside it went on to current a narrative with mock quotes generated by AI expertise, with the tagline “it sounded deceptively actual”.

The jarring piece upset the Schumacher household, which threatened to take authorized motion in opposition to Die Aktuelle, a weekly journal revealed by the Funke media group.

The publishers have now responded by eradicating editor-in-chief Anne Hoffmann from her place and issuing an apology to the Schumacher household.

“This tasteless and deceptive article ought to by no means have appeared,” Funke managing director Bianca Pohlmann wrote in a press release.

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“It on no account meets the requirements of journalism that we and our readers anticipate from a writer like Funke.

“On account of the publication of this text, quick personnel penalties shall be drawn. Die Aktuelle editor-in-chief Anne Hoffmann, who has held journalistic accountability for the paper since 2009, shall be relieved of her duties as of at this time.”

Corinna Schumacher and Gina-Maria Schumacher celebrating the F2 win of Mick Schumacher

Photograph by: Mark Sutton / Motorsport Images

The Schumacher household has maintained a strict privateness coverage since Schumacher’s accident whereas snowboarding within the French Alps in 2013, during which he suffered a extreme mind harm.

The seven-time world champion, now 54, continues to get well from the accident at house in Switzerland and hasn’t been seen in public since, with solely the household’s closest pals sustaining contact.

The one perception into the lifetime of the Schumachers got here within the family-curated Netflix documentary Schumacher, which was launched in 2021 and featured interviews together with his spouse Corinna and son Mick.

Within the documentary, Corinna mentioned: “We reside collectively at house. We do remedy. We do all the things we are able to to make Michael higher and to verify he is comfy, and to easily make him really feel our household, our bond.

“We’re making an attempt to hold on as a household, the way in which Michael appreciated it and nonetheless does. And we’re getting on with our lives.”

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