How much did Sławomir Mentzen earn on YouTube conversations?
An expert in social media marketing Jacek Gadzinowski believes that the Confederation MP Sławomir Mentzen could earn up to 250 thousand zloty at interviews with candidates for president Karol Nawrocki and Rafał Trzaskowski. “It can be in your head from such amounts, just like the range in the media or on YouTube, which reached each time 8-9 million viewersincluding retransmission on information services. These numbers are three times larger than on the main news sites or during debates with candidates. Probably also affects the attitude of Mentzen playing 'for everything' and subsequent shares in the market (like any corporation, using hesitation on the market), “wrote Gadzinowski on the linkedin.com platform. Gazeta.pl asked Sławomir Mentzen, or confirms reports about the earned amount of PLN 250,000
The diary calculates the potential earnings of Sławomir Mentzen
The YouTube platform pays advertising revenues based on the CPM (cost per mille) indicator, i.e. the amount earned for every 1000 views. “The average CPM for political content ranges from 2 to 5 euros for 1000 views” – explains” Rzeczpospolita “. The diary estimates that thanks to the high viewership of Sławomir Mentzen interviews, an interview with Rafał Trzaskowski could provide up to 16,000 euros, and Nawrocki even 17,000 euros, which together gives OK. 33 thousand euro. YouTube charges about half of advertising revenues, which is why, according to Rzeczpospolita, Mentzen could earn approx. 18 thousand euro (approx. PLN 76 thousand).
Millions of views at Sławomir Mentzen
Sławomir Mentzen conducted the first conversation (22 May) with Karol Nawrocki. The recording already has 4.6 million views. On May 24, Mentzen talked to Rafał Trzaskowski. The second recording has 4.7 million views. Mentzen's profile on YouTube has over a million subscribers.
Read also: “They sponsor Trzaskowski's campaign. Among them 'King of Keczup' and the heads of CD Projekt“.
Sources: LinkedIn.com, YouTube (conversation with Karol Nawrocki), YouTube (conversation with Rafał Trzaskowski), Republic