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Pandora Gate “eaten” the campaign with its reach? Top 10 YouTubers could influence the elections

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Pandora Gate “eaten” the campaign with its reach? Top 10 YouTubers could influence the elections

Photo: Jakub Kaczmarczyk/PAP

The scandal involving influencers called Pandora Gate at times overshadowed the brutal election campaign in which Law and Justice spent PLN 4 million on YouTube advertising alone. – One could argue that if one of the YouTube stars had publicly supported one of the parties during the peak of interest in Pandora Gate, it could have had an impact on the electoral result – says Grzegorz Zajączkowski, the European Commission’s digitization leader for Poland.



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