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Purchasing power in Poland – report and map “GfK Purchasing Power Europe 2021”

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The average purchasing power per capita in Poland this year amounts to EUR 8294 (slightly over PLN 38,000) and is approximately 45 percent below the European average, according to the GfK report. The purchasing power is highest in Liechtenstein, Switzerland and Luxembourg, and the lowest in Kosovo, Moldova and Ukraine.

mean purchasing power per capita in Poland in 2020 was EUR 7143 (then it was the equivalent of approximately PLN 33,000).


Report “GfK Purchasing Power Europe 2021”

According to the study “GfK Purchasing Power Europe 2021”, this year Europeans have a total of around 10.2 trillion euros in food, housing, services, energy costs, private pensions, insurance, vacation, transport and consumer purchases. In terms of per capita, this corresponds to the average purchasing power of EUR 15,055 (approx. PLN 69.2 thousand), which means 1.9%. Nominal Purchasing Power Growth YoY.

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Among the 42 countries surveyed, the amount varies greatly. All of the top ten countries in the ranking have very high purchasing power per capita, at least 55% higher. from the European average. In general, 16 out of 42 surveyed countries are above the European average, the remaining 26 below, including Spain (purchasing power at the level of EUR 14 709 – approx. PLN 67.6 thousand per capita). Ukraine, last in the ranking, has the lowest purchasing power. Its average resident has 1,892 euro (approx. PLN 8.7 thousand) at his disposal, which is less than 13 percent. European average – stated in the report.

– After stagnation in purchasing power last year due to the coronavirus pandemic, this year consumers may partially compensate for rising inflation through a nominal increase in purchasing power – commented Senior Director at GfK Przemysław Dwojak.

He added: “But purchasing power does not behave the same way in every European country.” While the UK moves up two places in the purchasing power rankings, also due to the stronger pound, neighboring Ireland is down three places. There are also some changes within individual countries, for example in France, where the difference in purchasing power between regions is widening.

Purchasing power in Europe – 2021gfk.com

Purchasing power in Poland

In 2021, the average purchasing power per capita in Poland is EUR 8294 – this places our country on the 28th place in the European ranking. At the same time, there is a significant stratification in the distribution of purchasing power between rich and poor counties. Only 82 poviats have a purchasing power per capita higher than the national average, while 298 is below this level – the study shows.

– After the stagnation of purchasing power last year related to the pandemic, this year also Polish consumers may at least partially compensate for the rising inflation by increasing their purchasing power. A significant increase in purchasing power does not necessarily mean that the inhabitants of Poland will once again have more money available for consumer spending, services, holidays and the like. With such high inflation, it only means that the price increase for some Poles will not be so painful – noted Client Business Partner at GfK Agnieszka Szlaska-Bąk.

She added that the most disturbing are the large disproportions between poviats, because for the inhabitants of poorer areas, the increase in prices with only a minimal increase in income will be severe.

Purchasing power – which poviats in Poland have the highest?

The report indicates that in the ranking of Polish poviats, the first place is occupied by the Warsaw poviat with disposable net income of EUR 13,566 (approx. PLN 62.3 thousand) per capita. Its inhabitants have almost 64 percent. higher amounts for consumer spending and savings than the national average.

At the end of the poviat ranking, there is the Kolno poviat, where the purchasing power per capita is only EUR 5,558 (approx. PLN 25,500). This is equivalent to 67 percent. the national average and almost 37 percent. European average. The inhabitants of Warsaw have at their disposal 2.4 times more than the inhabitants of the Kolno poviat.

Compared to last year, a lot of changes have occurred in the top ten of the purchasing power ranking of poviats in Poland: Wrocław and Poznań swapped places (today they are in third and fourth place, respectively), Kraków and Bielsko-Biała advanced by two positions (to sixth and seventh place, respectively). ), also Piaseczno moved up two positions (eighth place), one position and ninth, Gliwice advanced. Tychy entered the top ten, the last one (with a purchasing power per capita of EUR 10,664, it was ahead of the Warsaw West poviat).

European Purchasing Power Report

The “GfK Purchasing Power Europe 2021” purchasing power study is available for 42 European countries. It includes, among others detailed data on regions, down to the level of municipalities and postal codes, with matched data on inhabitants and households and digital maps.

Purchasing power is understood to mean disposable income net of taxes and donations, including any government benefits. The survey shows the level of purchasing power per person in a given year, expressed in euro and as an index value. The GfK Purchasing Power Ranking is based on the nominal disposable income of the population, which means that the figures are not adjusted for inflation. Calculations are made on the basis of statistical data on the amount of income and earnings, state benefits and forecasts of economic institutions.

Consumers use their overall purchasing power to cover expenses such as food, housing, services, energy, private retirement and insurance plans, and other expenses such as vacation, transportation and consumer purchases.

Main photo source: Shutterstock / Margy Crane / GfK

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