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Thursday, December 7, 2023

Sephora has replaced perfume bottles with small fragrance testers on store shelves

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I’m not surprised that this is happening, said Mark Skertic, a crime expert and managing director at K2 Integrity, commenting that the American Sephora, a popular cosmetics store, has replaced perfume bottles on store shelves with small fragrance testers. – The so-called high-end perfumes that Sephora sells are subject to theft because they are in demand. They can be resold quickly, he explained.

Sephora, one of the most popular beauty stores, told CNN that it has replaced full-size perfume bottles on store shelves with small fragrance testers.

More loss prevention investigators

She explained that previously, customers could use testers, but then pick up an unopened, regular-sized box of fragrance from the same shelf and proceed to checkout. However, the company said that the increase in crime forced it to change this strategy.

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“To minimize the risk of theft and provide our customers with peace of mind when shopping, we have increased the presence of so-called loss prevention investigators in all stores. Out of caution, Sephora only provides fragrance testers in stores,” we read in a statement sent to CNN.

The beauty empire rolled out the new system in July and August across all U.S. stores. However, it was noticed that testers were also targeted for theft.

– I’m not surprised that this is happening, said Mark Skertic, a crime expert and managing director at K2 Integrity. – The so-called high-end perfumes sold by Sephora are subject to theft because there is a demand for them and they can be quickly resold – he added.

Escalation of shoplifting

Customers may increasingly notice that various goods are locked in store cabinets: toothpastes, deodorants, shampoos, vitamins, cosmetics and even underwear.

As CNN explained, this is happening because retailers are sounding the alarm about the escalation of shoplifting.

Read also: Theft statistics have deteriorated rapidly. “Of course inflation is not a factor here”

Main photo source: Helen89 / Shutterstock.com



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