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Sunday, April 14, 2024

What’s the purpose of Elon Musk’s AI firm?

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Look, I’ve been following the adventures of xAI, Elon Musk’s AI firm, and I’ve come to a conclusion: its solely actual thought is “What if AI, however with Elon Musk this time?”

What’s publicly obtainable about xAI makes it seem to be Musk confirmed as much as the generative AI social gathering late, and with none beer. That is 2024. The social gathering is crowded now. xAI doesn’t appear to have something that will let it stand out past, properly, Musk.

That hasn’t stopped Musk from procuring his thought to buyers, although! Final December, xAI said it was trying to raise $1 billion in a submitting with the Securities and Exchange Commission. (This isn’t the identical firm because the X that was previously often known as Twitter.) There’s additionally reporting from the Monetary Occasions saying Musk is looking for up to $6 billion in funding.

xAI (not Twitter) to this point has one product, a supposedly sassy LLM referred to as Grok

To make certain, Musk has tweeted that “xAI will not be elevating capital and I’ve had no conversations with anybody on this regard.” Musk says a number of issues in public and only some of them are true, so I’m going to rock with the submitting, which I’ve seen with my very own eyes.

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xAI (not Twitter) is form of an odd entity. Apart from its entanglement with X (Twitter), it doesn’t actually appear to have an outlined function. The xAI pitch deck obtained by Bloomberg depends on two issues: 

  • OpenAI had a really profitable 2023. Musk was, after all, a founding father of OpenAI and stormed off in a huff in 2018. These days, he’s been saying OpenAI provided him shares and he turned them down.
  • An funding in xAI provides you entry to the “Muskonomy.” Nota bene: That phrase will not be my fault. It’s true Musk is concerned in a number of firms and is the putative CEO of a number of of them. Apart from xAI (not Twitter) and X (Twitter), there’s Neuralink, SpaceX, the Boring Firm, and Tesla. We are going to get to Tesla in a minute.

xAI (not Twitter) to this point has one product, a supposedly sassy LLM called Grok, which customers can entry by paying $16 a month to X (the Twitter firm) after which going by means of the X (Twitter) interface. xAI (not Twitter) doesn’t have a standalone interface for Grok. My colleague Emilia David has characterized it as having “no reason to exist,” as a result of it isn’t meaningfully higher than free chatbot choices from its rivals. Its clearest distinguishing characteristic is that it makes use of X (Twitter) information as real-time enter, letting it function sort of opera glasses for platform drama. The Uncover / Traits part of the X (Twitter) app is being internally reworked to characteristic Grok’s summaries of the information, in line with an individual acquainted with the event.

Grok was developed very quick. One potential clarification is that Musk has employed a really in-demand workforce of the best possible within the subject. One other is that it’s a fine-tuned model of an open-sourced LLM like Meta’s Llama. Possibly there’s even a secret third factor that explains its speedy growth.

Apart from X (Twitter), the opposite supply of knowledge for xAI (not Twitter) is Tesla, in line with Bloomberg’s reporting. That’s curious! In January, Musk said, “I would favor to construct merchandise exterior of Tesla” until he’s given “~25 % voting management.” Musk has additionally mentioned that he feels he doesn’t have enough ownership over Tesla to feel comfortable “rising Tesla to be a frontrunner in AI” and that with out extra Tesla shares, he would “choose to construct merchandise exterior of Tesla.”

Tesla has been working on AI within the context of self-driving cars for fairly a while, and has skilled a few of the identical roadblocks as different self-driving automotive firms. There’s additionally the Optimus robot, I assume. These do seem to be particular use {cases} which might be significantly much less normal than constructing one other LLM. That Tesla information is effective and stretches back years. If xAI is siphoning it off, I ponder how Tesla shareholders will really feel about that.

Who desires to fund one more very normal AI firm in a crowded house?

There are actual makes use of for AI, certain. Databricks exists! It’s not shopper going through, nevertheless it does seem to have a selected function: information storage and analytics. There are smaller, extra specialised corporations that cope with industry-specific sorts of knowledge. Take Fabric AI — its purpose is to streamline affected person consumption information for telemedicine. (Additionally it is making a chatbot that threatens to exchange WebMD as essentially the most scary place to ask about signs.) Or Abnormal Security, which is an AI method to blocking malware, ransomware, and different threats. I don’t know whether or not these firms will accomplish their targets, however they do at the least have a compelling cause to exist. 

So I’m questioning who desires to fund one more very normal AI firm in a crowded house. And I’m questioning if the rationale Musk is denying that he’s fundraising in any respect is that there’s not a lot urge for food for xAI, and he’s making an attempt to reduce his embarrassment. Why does one of many world’s richest males want exterior funding for this, anyway?

Silicon Valley’s estimation of Musk has been remarkably resilient, in all probability as a result of he has made lots of people some huge cash prior to now. However the debacle at X (Twitter) has been disastrous for his buyers. And Musk has been distracted with it at a vital time for Tesla, which has been going through elevated competitors. Tesla’s latest product, the Cybertruck, ships with out a clear coat; some owners say it is rusting. (A Tesla engineer claims the orange specks are surface contamination.) And in its most up-to-date earnings, Tesla warned its growth was slowing. In the meantime, Rivian’s CEO has been open about trying to undercut Tesla directly.

A maybe under-appreciated growth within the final 20 years or so has been watching Elon Musk go from being forward of the investing curve to being a prime sign. Take, for example, the “GameStonk” motion, when Musk’s tweet was the perfect sell signal — not only for retail investors, however for classy hedge funds. Or the Dogecoin crash that occurred as he called himself the Dogefather on SNL. And even Twitter, which definitely wasn’t price what Musk in the end paid for it and has been quickly degrading in worth ever since, to the purpose the place the debt on the deal has been referred to as “uninvestable” by a agency that makes a speciality of distressed debt.

I don’t see a compelling case being made for xAI. It doesn’t have a specialised function; Grok is an also-ran LLM, and it’s meant to bolster an present product: X. xAI isn’t pitching an AI-native software, it’s largely simply saying, “Hey, have a look at OpenAI.” 

Okay, I’ve checked out it: ChatGPT isn’t growing anymore.

Musk is making an attempt to pitch a brand new AI startup with out a clear focus because the generative AI hype is beginning to die down. It’s not simply ChatGPT — Microsoft’s Copilot experiences a steep drop-off in use after a month. There’s now an open question about whether the productivity gains from AI are sufficient to justify how a lot it prices. So right here’s what I’m questioning: what number of buyers imagine “simply add Elon” will repair it?

With reporting by Alex Heath.





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