Yelp will let companies share their insurance policies on COVID-19 vaccinations, the corporate introduced at the moment. There are a pair of recent attributes companies can add to their profiles; one to share whether or not their employees are totally vaccinated, and one to specify whether or not clients might be required to offer proof of vaccination. Companies can listing the attributes through their Yelp for Enterprise accounts. permitting customers of the service to seek out locations with insurance policies they’re most comfy with.
The power to listing vaccination insurance policies joins a protracted listing of pandemic-focused options Yelp has added to its service over the previous yr. Early on within the pandemic, the service let companies specify whether they offer virtual or contact-free services, and later expanded this to different security measures like whether or not they provide out of doors eating, or have a face masks coverage for workers.
However a few of Yelp’s makes an attempt to assist companies in the course of the pandemic have been much less warmly acquired. In March final yr it was pressured to reverse a controversial decision to automatically add fundraisers to the pages of tens of hundreds of small companies.
Vaccination insurance policies have turn out to be controversial in some circles, so Yelp can be emphasizing the moderation work it does to forestall companies from being review-bombed because of their selections. It says it’s proactively monitoring the pages of companies that select to show these insurance policies, and that it’s going to take away opinions that target them relatively than a buyer’s precise expertise with a enterprise. Over the course of 2021, Yelp says it’s eliminated hundreds of opinions for violating its COVID Content material Tips.