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In celebration of the upcoming Olympics and Paralympics, Kim Kardashian’s SKIMS model has unveiled a hanging collaboration with Group USA, that includes a limited-edition assortment that blends consolation with patriotic pleasure. The marketing campaign contains a nostalgic theme, showcasing adorned Olympians and Paralympians together with Sunisa Lee, Fred Kerley, Gabby Thomas, Jessica Lengthy, Caeleb Dressel, and Nick Mayhugh.
Spanning throughout underwear, sleepwear, swimwear, and loungewear, the collection is designed to cater to athletes’ off-duty moments in addition to the followers cheering from house.
“I am so honored for SKIMS to proceed supporting Group USA and the inspiring athletes collaborating within the upcoming Olympic and Paralympic Video games 2024. Our shared mission of empowering everyone actually shines via within the collaboration this yr with the addition of our males’s types to reinventing our adaptive intimates,” Kim mentioned in a press launch.
Suni shared, “I am so fortunate that I get to experiment with my model whereas competing, however once I’m not within the gymnasium I nonetheless wish to appear and feel nice. I really like that SKIMS delivers on consolation, flexibility, and magnificence.”
With its inclusive types that span ladies’s, males’s, and adaptive types, the SKIMS for Team USA collection invitations everybody to embrace consolation and model whereas displaying their help for the Group USA athletes on the worldwide stage.